19 Ways to Make Your Website More Trustable and Credible

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19 Ways to Make Your Website More Trustable and Credible - See more here 

From Marketing with Integrity

These are the basics we always share here on the forum that are often overlooked. Here is someone else saying the same thing we say, in a concise way.

Excerpt:

Have you ever visited a web site and been attacked by screaming pop-up ads, gotten lost in a clutter of banner ads, had things flash and go boom? Have you visited a site and the information and brand didn’t match what the person was selling or it wasn’t as professional as it needed to be? And have you ever visited a site that was informative, easy to navigate, and generally enjoyable to peruse?

Which site gained your trust? Which site would you revisit? Which firm’s newsletter would you want to read? The more user-friendly building tools you use on your site and the more “on brand” your site is, the more levels of trust you’ll develop with your viewers. With this in mind, here are expert tips for making your online store more trustworthy…

- See more at: http://www.marketingwithintegrity.com/does-your-web-site-build-trustabil...

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Highlands John's picture
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I can't believe the number of people round here that don't do no.2

Email addresses on websites such as x@gmail.com or john987@btinternet dont look very professional at all. Maybe I notice this because I'm an ex-IT person.

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Highlands John wrote:

I can't believe the number of people round here that don't do no.2

Email addresses on websites such as x@gmail.com or john987@btinternet dont look very professional at all. Maybe I notice this because I'm an ex-IT person.

at least say "XYZBandB@gmail"  indecision

Madeleine's picture
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09/29/2011

The ginormous inn next to me has their inn name @aol. Seriously.

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Arks's picture
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05/22/2010

I have a fast cable internet connection but I'm still constantly frustrated by websites that take forever to load, due to all the ads on the sides and top of the page having to check my browsing history to decide which ads to show me.

Many pages I visit for information are completely ad dependent, so I understand the need for ads, but they need to make them fast loading, like the ads here on the Innspiring site. Those that load multiple videos and all kinds of glitz to catch my attention are about to force me to start leaving those pages rather than put up with them!

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06/24/2008

Agreed.  Last year our big city near me decided to take the online approach and reduced their distribution to only 2 (or 3) days a week. Their reasons were that most people get their news online now and were able to get their news as soon as it happens. 

Well their online version is filled more with ads and flashy tabs that come down like turning a page of the paper all with ADS and more ADS.  Some with videos that start right up when you are on an article reading, and repeat endlessly while on the page.  Of course I now mute but the video movement catches my eye as I read. I may be more easily distracted than most but that is truly annoying.  

So have others.  Another paper co., large form another market, has come in and made a big impact both print and online and I see the other one keep bobbing their heads to keep afloat.   They do have ads but have found a way for them not to be so intrusive. 

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The same reason I won't add them to any blog. Unless it is SPONSORED by someone, a google ad just slows it down! It is not worth 3 cents here and there...you send more people away than toward it!

I was on youtube and there was a 30 second ad.  30 seconds online is a very very long time. 15 second ads would turn me away...

AGREED. 100%!

Madeleine's picture
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Joey Bloggs wrote:

The same reason I won't add them to any blog. Unless it is SPONSORED by someone, a google ad just slows it down! It is not worth 3 cents here and there...you send more people away than toward it!

I was on youtube and there was a 30 second ad.  30 seconds online is a very very long time. 15 second ads would turn me away...

AGREED. 100%!

Sorry I don't have it right in front of me but do a search on Lifehacker for a way to get rid of YouTube ads. They were just touting that yesterday.

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