Move Over Baby Boomers, Start Marketing To Millennials

JB thanks for sharing this. I had a great conversation with my three children ages 24, 27, and 28 about Air BNB (yes, they've all used it!) and how they view B&B's by comparison. Interestingly enough our oldest said he would not use Air BNB again unless traveling alone on business. Our middle daughter would use it if traveling with a friend, and our youngest would use it again. All sited the cheap rates of Air BNB and convenience compared with hotels, motels, B&B's etc for their reason. They've all traveled extensively and typically stay in hostels. But they all also said if they were looking for a nice, romantic getaway, that is not the route they would go, preferring to stay at a B&B, inn, or hotel, but still considered price a major factor. These are 3 college educated adults, one with his law degree, working full time in good jobs, and still struggling to make ends meet. High rent, insurances, auto expenses, food, and loans consume most of their income. They are very price conscious. They have far less disposable income than my husband and I had at their ages (even though we had all 3 children by the time we were 30.). They shop at discount stores (or online), look for great bargains when traveling, prefer to cook at home rather than eat out, (though when buying groceries they are more apt to buy organic fruits and vegetables), are health conscious, drive used, inexpensive vehicles, and are extremely careful with their disposable income. This is the new normal and I don't see things changing as they age. Being frugal is a mindset for them. They are closer in their thinking to our parents and grandparents generation than to our generation when it comes to "conspicuous consumption".

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING! PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

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Our vacation rental is marketed on the air site, also on our own site. (you can check out Skamokawa apartment on the air site if curious). Our description on the air site mentions meals available at the B and B next door. I think that has led several people to search for our own site,not difficult to find, where they can book the apartment sans the air fee. There seems to be quite a difference in price, but it is because I add the taxes to the price on the air site, as they have no way to add them separately. When the guests get their email confirmation from our site, of course the taxes are included. (but the total is about $15 less than if they had booked with the air site). A couple of b and b in our area have started adding their rooms to the air site. Response seems to be good for our area (you can judge by the number of reviews for how many guests they get). I may add this myself next year. Age of guests skews younger. That is a plus.

AIR B&B in Charlottesville is just as expensive as the B&Bs, pretty much. Unless you want to rent the $10 couch in one kid's apartment.

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

Click to expand...

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

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Come and stay with me!!!!!

Country Girl said:

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

Click to expand...

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

Click to expand...

Come and stay with me!!!!!
.

Click to expand...

I think I will make the rounds when I sell this inn, your place is on my list! Delightful innkeepers I want to meet.

Joey Bloggs said:

Country Girl said:

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

Click to expand...

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

Click to expand...

Come and stay with me!!!!!
.

Click to expand...

I think I will make the rounds when I sell this inn, your place is on my list! Delightful innkeepers I want to meet.
.

Click to expand...

And we are just a few hours from Country Girl...so just head east to get to us!

Silverspoon said:

Joey Bloggs said:

Country Girl said:

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

Click to expand...

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

Click to expand...

Come and stay with me!!!!!
.

Click to expand...

I think I will make the rounds when I sell this inn, your place is on my list! Delightful innkeepers I want to meet.
.

Click to expand...

And we are just a few hours from Country Girl...so just head east to get to us!
.

Click to expand...

Silverspoon said:

And we are just a few hours from Country Girl...so just head east to get to us!

Click to expand...

Joey Bloggs said:

Country Girl said:

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy).

Click to expand...

Joey Bloggs said:

I know AirBnB has a frequent renter type plan, but did they know they can pay less going directly to a B&B's website (if they chose a B&B on airBnB)? Just wondering, as AirBnB has the guest pay the fee (vendor pays the cc % as way of their fee).
Thanks for the insight. I think everyone likes to save a $, we all shop sales, not many pay sticker price on a car or full retail. Even when we buy online we still like free shipping! Maybe that can be out tagline on our websites, FREE SHIPPING!

PS I am loving your photos on FB, they make me want to visit, so great job countrygirl! (If you want to put your B&B name on them try Picmonkey online it is free and easy)

Click to expand...

Come and stay with me!!!!!
.

Click to expand...

I think I will make the rounds when I sell this inn, your place is on my list! Delightful innkeepers I want to meet.
.

Click to expand...

Joey Bloggs said:

I think I will make the rounds when I sell this inn, your place is on my list! Delightful innkeepers I want to meet.

Click to expand...

Our door is always open!
Thanks for the tip on PicMonkey. I've been playing around with it for a few hours. It's great! You are always a great resource.