Yes, I've had one of those too.
I was weary because when you click the link it asks you to put in all your information like, address, phone, email, but TA already has all this becuase they sent us a certificate some months ago.
It's just marketing. They give awards if you get so many good stars. They are marketing their name, you are benefiting from an 'award.' win-win.
We put ours in our coffee table book of articles and press about us.