Trivago - annual fee vs commission ?

Trivago called today about my listing on their site. Since I already advertise on Expedia & they own Trivago, my prices and availability automatically flow to their website. The rep stated that Trivago has a program that will provide a link on my listing encouraging guests to book directly with us vs. the OTAs, which is a little weird because they're owned by an OTA. Well, the catch is that I'd have to pay $220 a year for this promotion.
Does anyone currently pay for their Trivago listing? I have a hard time believing that it would be worth it because they're not a big name in the business, no matter how friendly and soothing that older hipster dude is in their commercials.

Do you know how much traffic they get to your listing?

Generic said:

Do you know how much traffic they get to your listing?.

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The "data" Trivago provided says they redirected 288 people to OTAs through their site. I don't even see Trivago as a referral source in google analytics.

notAgrandma said:

Generic said:

Do you know how much traffic they get to your listing?.

Click to expand...

The "data" Trivago provided says they redirected 288 people to OTAs through their site. I don't even see Trivago as a referral source in google analytics.
.

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At that point, it might be worth it. But at least would would be able to track. Can you track conversions? Let's say your average rate is $200 a night with 2 night minimum, that's maybe $60 in savings on commission just for the first one. If you capture even 5% that's $850 in savings over commission.

The link is tiny. The OTA still gets the big button. They've been telling a lot of other inns the price for the link is $175.

Morticia said:

The link is tiny. The OTA still gets the big button. They've been telling a lot of other inns the price for the link is $175..

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If the link is tiny, it's likely not worth it. Just like T/A's isn't.

I dealt with them earlier this year. Run. They'll get their hooks into you, make you sign a lengthy contract and make it all but impossible to extricate yourself from it. Avoid.

BTW, they will also tell you there are mistakes on your listing and they'll offer to help you fix them. They will refuse to tell you what mistakes, 'it's too hard to explain in the phone.'
This is where they get YOU to click all the right buttons to sign yourself up. Don't fall for that, either.

Thank you everyone for all of the feedback. Based on the info about the tiny link, lengthy contract, and performing the tedious work to set up my own listing, I've decided to pass on trivago's generous offer.