TripConnect

53 replies [Last post]
Morticia's picture
Offline
Joined:
05/22/2008

Anyone have the correct link to sign up for TripConnect? Ta.

__________________

Never judge a person's story by the chapter you walked in on.

 

Paul King's picture
Offline
Joined:
02/16/2019

If you are going to go for TripConnect then turn off availability for the OTA's in this way you only have to make a very low bid and the image on TA will say "Official Website" BEST OF ALL YOU ARE THE ONLY ONE ON THERE FOR VISITORS TO SELECT IF YOU HAVE A PAID FOR BUSINESS LISTING.

It's basically corrupt that your alleged "Partner / OTA" bids against you in the first place on a paid for business Listing.

TA are the good guys in this situation, we have to respect they need to make money from the OTA'a initially but after a few years with Google offering booking at 7.5% it makes sense to cut off the OTA from your TA Business paid for page so they can bring you additional business from other sites you are not directly advertising on.

__________________

Kind Regards
Paul
http://Saltcote.co.uk/

 

Offline
Joined:
06/24/2008

Welcome Paul!  Always happy to have new innkeepers to share their ideas here! 

There are plus and minuses to turning off your availability on the OTA's.  Currently TripConnect only helps you on the TA website and on Google.  If someone is on the OTA, they will only see that you have ZERO availability.  And that itself hurts more than it helps.  
Additionally, as an FYI, you do not have to have a paid business listing on TA to participate in their TripConnect marketing.  

Hillbilly's picture
Offline
Joined:
10/22/2011

For this if you that use Ex p edia I have a question.

Do all properties have to be listed with the 10% Fenced Members Only Deal? I just had a reservation come in and between that and their commission they just took $50 a night on a 3 night reservation during our peek season. 

__________________

Hillbilly

 

Baygirl's picture
Offline
Joined:
05/26/2009

For those of you using trip connect.. I think I got it up and running via using my allocator.  My question is when using trip connect, does that make you a sponsored ad so you go to the top of the page or did I accidentally sign up for something I didn't mean to? 

 

Arks's picture
Offline
Joined:
05/22/2010

Baygirl wrote:

I think I got it up and running via using my allocator.

Two of my best days on Innspring were when Momma Smurf put me on to Trip Connect Pay Per Click, and the day about a year later when she reminded me that Trip Connect does not require my allo cator, which I was wanting to drop since I left V R B O, Air, etc. Now all I have is Trip Connect and ResKey and I'm so happy!

One thing to remember: Your Trip Connect "connection" seems to expire on TA after a year or two, and they drop you with no notice. I think it's a matter of the Trip Connect setup screen requiring you to set an ending date for your Trip Connect "campaign" and the latest date you can set is not very far out.

I discovered last fall that I was no longer showing up well on TA, and that turned out to be the reason. I had to go back into the "back office" of TA and renew my Trip Connect connection. So now I have a reminder set in my phone to check that yearly.

__________________

All saints can do miracles, but few of them can keep hotel. ~ Mark Twain

 

Momma Smurf's picture
Offline
Joined:
12/06/2010

smileyyesheart

__________________

The Truth and an Open Mind Shall Set You Free

 

Offline
Joined:
04/12/2016

I'm still trying to get it off my allocator and directly booking with reservation key.  I just disabled both connections and will start over.  I wish there was someone to talk to when setting this up.  I am not as tech savvy as I'd like.  I'm looking forward to getting this connected correctly and I definitely want the link coming directly to RK and not through MA.  

I appreciate the feedback. I haven't heard one bad thing about using T Connect.  

Arks's picture
Offline
Joined:
05/22/2010

baygirl2 wrote:

I'm still trying to get it off my allocator and directly booking with reservation key.  I just disabled both connections and will start over.  I wish there was someone to talk to when setting this up.  

A few notes on this from John at ResKey:

  • The first step is you need to add the link in RK. After you have done this it can take up to 3 days for TA to refresh their inventory and pick up the new connection. Under ResKey Settings Tab/External Connections, add a connection "TripAdvisor TripConnect" then fill in the form that comes up, including your TripAdvisor ID (assigned to you by TripAdvisor).
  • Last October John at ResKey said, "We are integrated with TA TripConnect but not TA Instant Booking. Our plan is to work on this after we've built our direct connections to Expedia and Booking.com, which we are working on this quarter."

So good to hear that Expedia and Booking connections are coming, also cutting out the need for My Allo cator with those two.

Offline
Joined:
06/26/2008

When I go to ResKey "external connections" all I can do Under Air is click on "enable" or "disable". Does not ask me for anything else-no forms to fill

Arks's picture
Offline
Joined:
05/22/2010

April wrote:

When I go to ResKey "external connections" all I can do Under Air is click on "enable" or "disable". Does not ask me for anything else-no forms to fill

Once you set it up, those are the only options. You need delete* the external connection you set up previously, then create a new external connection, to get the form to fill in...I think.

_____________________________

* Look for "Delete External Connection" beneath the "enable" or "disable" you're seeing when you edit your current connection.

Baygirl's picture
Offline
Joined:
05/26/2009

It showed on RK that I was connected to TA... I just disconnected and redid it to see if it triggers TA to show RK again when I do a search.  Right now TA is still coming up with MA as my connecting server even though I've disabled it on MA too.  

I will get this done... just looks like it isn't going to be as quickly as I'd like.  

OnTheShore's picture
Offline
Joined:
08/28/2011

Quote:
I haven't heard one bad thing about using T Connect.

OK, we tried Trip Connect PPC a few years ago. We were getting click-throughs and people searching our availability, but no reservations. The types of availability that people using TA were searching for (e.g., one night stays) was just not what we offer (week-long stays during peak season). In other words, I think the majority of the TA user-base was basically not our target customer. So we dropped the TC, because it was seeming relatively expensive with no return....

If you think the types of guests that you are trying to attract are out there on TA looking for the type of stay that you have to offer, then perhaps TC-PPC could be a good, economically efficient, way to compete with the OTA's (at least on the TA platform).

__________________

"where even time relaxes...."

 

Baygirl's picture
Offline
Joined:
05/26/2009

I do think it could help. The way I look at it, is I won't know until I try and then go from there.   I'm willing to give it a shot.  Just wish it wasn't so complicated for me to get this set up the way I want it.  

Momma Smurf's picture
Offline
Joined:
12/06/2010

Sponsored Ads do put you at the top, but the CPC is very expensive. Tried it for one month and dropped it like a very hot potato! Did just as well with Only Trip Connect. I think they also double charge. Also, you don't need MA for RK using TC, it's a direct feed.

Baygirl's picture
Offline
Joined:
05/26/2009

so it sounds like I may have connected to the wrong thing and not trip connect?  I'll retrace my steps and try to connect directly with RK..  

Sigh just tried to redo the settings to using RK but for the life of me I can't see where to edit it.  I see MA is my connectivity partner but I don't see where I can edit it from MA to RK

Morticia's picture
Offline
Joined:
05/22/2008

OK, we were accepted. And, no, they didn't send an email to tell us that as they said they would.

Anyhoo... what's next? Any tips on how to set this up on the TA site? Do they charge you automatically? And, given a few people had problems with campaigns ending I'm guessing there is a start and stop date?

Any research I should do in advance of finalizing the setup?

JerseyBoy's picture
Offline
Joined:
12/29/2016

I have a general question.   We have been using TripAdvisor Instant Booking for a couple of years.    We hardly get any bookings from Tripadvisor using this model.   Does anyone have any thoughts on the value of Tripadvisor for booking rooms?   Is Tripconnect better?

Momma Smurf's picture
Offline
Joined:
12/06/2010

JerseyBoy wrote:

Does anyone have any thoughts on the value of Tripadvisor for booking rooms?   Is Tripconnect better?

We did over $30K in TripConnect sales last year.  Cost: $550!!!

JerseyBoy's picture
Offline
Joined:
12/29/2016

Are you listed with any OTA's?  If you are, how does the TripConnect sales compare to those other OTA's.     I'm trying to figure out if my lack of performance on TripAdvisor is due to the model I am using or if for my market it is not the right channel.

We do about 30K or more with Expedia and about the same through priceline group but on Tripadvisor we do about $1500

 

Momma Smurf's picture
Offline
Joined:
12/06/2010

No OTAs!! So everyone is booking directly with us through TripConnect.  No point in using TC if your listing is being usurped by Expedia, etc. 

So I paid $550 for my $30K vs your $4500- $5400?  That's nuts.

 

Offline
Joined:
06/26/2008

Please help me understand:

are you talking about Tripconnect pay-per click (at $.20+/click and min $10/day)

or Tripconnect Instant Booking - when I check on this one get this message "Your connectivity partner, ReservationKey, is in the process of becoming a TripConnect Partner. To find out when they will complete this process and confirm when you can begin using TripConnect Instant Booking, contact ReservationKey directly."

JimBoone's picture
Offline
Joined:
12/18/2014

April wrote:

are you talking about Tripconnect pay-per click (at $.20+/click and min $10/day)

Have to ask a question here, in what your comment above, do you really mean min $ 10 a day as written, or max $ 10 a day? If minimum seems like $10 a day would add up pretty quickly to a healthy expense.

__________________

Jim & Maxine

 

Offline
Joined:
06/26/2008

To be on Click I had to put min $10 per day (you can set up that $10 is also your daily max) otherwise would not set it up.

Yes, at $10/day you could pay $300/month or more if your max is higher

JimBoone's picture
Offline
Joined:
12/18/2014

Thanks Momma Smurf and Arks

Momma Smurf's picture
Offline
Joined:
12/06/2010

Definitely is $10 MAX/day  which can be lowered

Offline
Joined:
06/26/2008

$10/day it was minimum I had to put up to use pay per click. It perhaps can be different amount in other places. I am in Toronto and can not lower it below $10/day

JimBoone's picture
Offline
Joined:
12/18/2014

Just for reference for my first week I've spent about $4 according to their site. I also put a rather low total campaign total initially so I'll need to monitor the amount on a regular basis. To me it's worth something to have my prices posted when potential guests are checking rates.

Momma Smurf's picture
Offline
Joined:
12/06/2010

It does not mean that you have to spend $3650 a year.

Offline
Joined:
06/26/2008

Yes, but if you sign up for 365 days and each day your $10 is reached - you could get that high.

Generic's picture
Offline
Joined:
02/24/2011

Yeah... if I set mine as $10, I might as well not even run it. 4th position for USA is over $2. It all depends on your market.

__________________

Permission to quote in whole or in part, other than usage on this forum, is entirely forbidden.

 

Arks's picture
Offline
Joined:
05/22/2010

April wrote:

Yes, but if you sign up for 365 days and each day your $10 is reached - you could get that high.

If you get that many clicks/day for a year you'll be well able to pay for them! I'd give anything to get that much traffic!

Offline
Joined:
06/26/2008

Considering that 4 years ago they wanted from me $3000 for paid listing - that looks like a better deal. So far in 12 days I spent about $16 on the clicks. I think small 3 bookings are result of it. Not bad return.

Momma Smurf's picture
Offline
Joined:
12/06/2010

Ditto!  

OnTheShore's picture
Offline
Joined:
08/28/2011

Exactly, it's all driven by clicks. If you don't get $10 ($MIN) worth of clicks in a day, thus not meeting the minimum, so be it.  For a small property, there might be days where you don't get any clicks at all....

Whatever your max is, then if you do get $MAX worth of clicks before the day is out, they'll stop showing your link and you won't get any more clicks that day... and won't be on the hook for more than $MAX for that day.

Arks's picture
Offline
Joined:
05/22/2010

JimBoone wrote:

Have to ask a question here, in what your comment above, do you really mean min $ 10 a day as written, or max $ 10 a day? If minimum seems like $10 a day would add up pretty quickly to a healthy expense.

I pay about $1/click and have it set to a $10/day limit (I think that's the lowest they allow), meaning maximum exposure is $10/day, but it's generally a lot less than that, because I only get 2 or 3 clicks/day.

Momma Smurf's picture
Offline
Joined:
12/06/2010

NOT Instant Booking.  I believe that charges you a %.  Use the very economical Cost per Click .

JerseyBoy's picture
Offline
Joined:
12/29/2016

I agree it's nuts if the traffic I am getting from the OTA's would come directly if I did not have the OTA's.  We have done paid listings with TA in the past but never had seen any traffic.  Can someone explain how TripConnect works?   How is Expedia or Booking or any other OTA usurping the traffic/bookings TripConnect would be generating.  I'm very confused now.

Morticia's picture
Offline
Joined:
05/22/2008

JerseyBoy wrote:

I agree it's nuts if the traffic I am getting from the OTA's would come directly if I did not have the OTA's.  We have done paid listings with TA in the past but never had seen any traffic.  Can someone explain how TripConnect works?   How is Expedia or Booking or any other OTA usurping the traffic/bookings TripConnect would be generating.  I'm very confused now.

You might get the guest who looks at reviews first. TA shows up right at the top around here when you search for a place to stay. All the OTA's show up there as well. Finding a direct website link to an actula B&B or hotel is really difficult now.

So, if you have the guest who uses TA to look at reviews, the link to your site will be right in front of them, just like the OTA links.

And, given TA is pushing for the guest to only use their site, it might be useful to have the info in front of them. (BTW, when I had a paid listing with TA we never got a direct booking from it. We hardly got any traffic at all.)

 

JerseyBoy's picture
Offline
Joined:
12/29/2016

Thanks for the information, everyone.   I think the best thing for me to do is try it and see what happens.    I can't really de-list from the OTA's (I mean I could but they do drive a noticeable amount of traffic) and I'm not quite seeing how TC will necessarily take all of that traffic but it sounds like they may very well shift some of it direct to us.

On a side note, but along these lines, we noticed the OTA's, TripAdvisor, Airbnb, and BB.com were all buying our  property name with google adwords.    I have also purchased them now and have noticed (although its not something I've figured out how to measure) that we have seen more direct bookings.   In general our direct bookings still represent about 75% of our total revenue but I would like it to be more.   Hopefully the TC will help do that.   Thanks again for all the information.

Lee2014's picture
Offline
Joined:
12/11/2014

  I'll say what I said before.  "If the OTAs had no rooms on them.  They will soon die or change their ways."

__________________

Have a great day!

 

Arks's picture
Offline
Joined:
05/22/2010

Morticia wrote:

So, if you have the guest who uses TA to look at reviews, the link to your site will be right in front of them, just like the OTA links.

I just wish that link to your site was labeled "Hotel Website" rather than "Official Site". Not everybody realizes what official site means.

Offline
Joined:
06/24/2008

Arks wrote:

h that link to your site was labeled "Hotel Website" rather than "Official Site". Not everybody realizes what official site means.


Exactly! 
 

Silverspoon's picture
Offline
Joined:
10/16/2011

Hmmm. I’ll have to go back and look at the email I got recently with terms and conditions for new subscribers to TC.  I believe one condition is that you must be subscribed with at least one of TA’s partners in order to qualify.

__________________

Gardens are not made by singing "Oh, how beautiful" and sitting in the shade.
Rudyard Kipling (1865-1936)

 

Momma Smurf's picture
Offline
Joined:
12/06/2010

Please share. Haven't heard that in recent discussions. That  defeats the whole purpose.

JimBoone's picture
Offline
Joined:
12/18/2014

I'm not on Trip Connect, something that I'd like to do, but haven't yet, however going to their page asks about "partners", but I was thinking from looking in the past that this referred to our using an online reservation system that had the ability to connect with their system for submitting rates.

Momma Smurf's picture
Offline
Joined:
12/06/2010

Morticia can give you the answer as to how long it takes....

Momma Smurf's picture
Offline
Joined:
12/06/2010

Yes, you have to have a system like Res Key that partners.

JimBoone's picture
Offline
Joined:
12/18/2014

About how long should it take after enabling the external connection on RK and TA recognizing the connection? So far it seems they still don't find my connection

Morticia's picture
Offline
Joined:
05/22/2008

I waited over the weekend and it was set up.

Are you seeing on TC that it doesn't recognize your place?

BTW, I haven't done the TC side of the setup yet, so I don't know if that is going to take more time. I've only gotten to the point where TC knows I have a valid partner to work thru.

JimBoone's picture
Offline
Joined:
12/18/2014

Morticia wrote:

Are you seeing on TC that it doesn't recognize your place?

Yes, but in looking to describe my steps I think I see where I missed a step, will give it a few days and try again. Thanks for your comments.

Comment viewing options

Select your preferred way to display the comments and click "Save settings" to activate your changes.