Contrary to appearances, guests are not irrational. Here's why...

[Madeleine]

[h3]
The people who came before you [/h3]
Maybe I'm not listening to your pitch because the 100 people who came before you abused my trust, stole my time and disrespected my attention.
Perhaps I'm not buying from you because the last time someone like you earned my trust, he broke my heart.
People are never irrational. They often act on memories and pressures that you're unaware of, though.

 

[Madeleine]

And this is why, no matter how many times we tweak, we'll always get someone who needs something a little different.

 

[user 26]

"They often act on memories and pressures that you're unaware of"
and that's the crux of it ... right there. How they are behaving often has NOTHING to do with you.
good one, maddie

 

[Proud Texan]

This is why you get their money first!