Copperhead
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This has been a topic many, many times on this site. When we redid our website this year we added a page dedicated to our breakfast. I am so happy we did, many times since we have had people finalize their plans because of that page.... last night's guest was no exception. She told us that when she was looking for a little getaway in the region we were one of a very few she found that actually served a full breakfast. Her statement was "we like the experience of having a full breakfast when we go away, if I wanted a muffin and coffee I could just stay at a hotel". Yes most of the B&B's do not serve a full breakfast, some because of city ordnances (big city near by) but even the small town B&B's have only continental.
But getting back to this marketing topic, she told us at check in that our site was great but since we are one of only a few that do serve breakfast we may want to make that page more noticeable. Ok, so now I need to look at putting more info about food in the high rent district of my site. I do have a breakfast pic with caption in the scrolling images on top of the home page, need to address how to give more area to this. Around here FOOD is big business.
But getting back to this marketing topic, she told us at check in that our site was great but since we are one of only a few that do serve breakfast we may want to make that page more noticeable. Ok, so now I need to look at putting more info about food in the high rent district of my site. I do have a breakfast pic with caption in the scrolling images on top of the home page, need to address how to give more area to this. Around here FOOD is big business.