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- May 22, 2008
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On another Forum, there was discussion on crappy web sites. I stated my site had been designed by someone who understood B & B and that I believed sites should use the KISS system - Keep It Simple for the Stupid as we all know people do not read. I received this e-mail this morning:
[FONT= "]Please don't be offended and I don't usually respond to Linkedin topics but your website was not designed by someone who knows the B&B industry. Some simple suggestions, if you don't mind.
Your call to action to make reservations is the last thing in your navigation. No phone, maybe you don't want calls and that is OK but making it easy to book is paramount. Someone should not have to search to find out how to contact you.[/FONT]
I looked at my web site this morning after reading this. Yes, Book Now is at the bottom of the menu - BUT it is prominent and it takes one to the online reservations. My phone number is at the bottom of my pages, comes up on the map on the Directions page, and is on my Specials page in the GC paragraph. I am not anon here. I DO get a lot of phone reservations. So my question is this - Should I put my phone number in another place - and if so where do you suggest?
I am not offended by this e-mail (other than to imply my designer did not know B & B). The e-mailer also implied my bounce rate would tell me if this was effective (saying 30% was too high). Do not know my bounce rate - I am not techie and would not have a clue what to change or how to change it anyway.
OK - have at me. I can take it.
[FONT= "]Please don't be offended and I don't usually respond to Linkedin topics but your website was not designed by someone who knows the B&B industry. Some simple suggestions, if you don't mind.
Your call to action to make reservations is the last thing in your navigation. No phone, maybe you don't want calls and that is OK but making it easy to book is paramount. Someone should not have to search to find out how to contact you.[/FONT]
I looked at my web site this morning after reading this. Yes, Book Now is at the bottom of the menu - BUT it is prominent and it takes one to the online reservations. My phone number is at the bottom of my pages, comes up on the map on the Directions page, and is on my Specials page in the GC paragraph. I am not anon here. I DO get a lot of phone reservations. So my question is this - Should I put my phone number in another place - and if so where do you suggest?
I am not offended by this e-mail (other than to imply my designer did not know B & B). The e-mailer also implied my bounce rate would tell me if this was effective (saying 30% was too high). Do not know my bounce rate - I am not techie and would not have a clue what to change or how to change it anyway.
OK - have at me. I can take it.