That mag has done the 48-hours thingy in our town at least once (probably several times). They didn't stay with us.... I think it generates some good buzz, and the most recent one did give a good overview of the town and what there is to do, and such. People in town (at the chamber, at least) were pretty chuffed about it. I think the mag is aimed at a good demographic, probably a younger hipper crowd than, say, DE mag. I don't know about it's out-of-state distribution -- that is something important to consider if most of your guests are from away (they are the ones you want the story to reach). Thinking long term, for us, we need to start hooking that younger hipper crowd to staying with us, because so much of our business is returning guests..
