A couple of months ago my wife was belly aching that we should drop B&B.com. Instead I bump up to the platinum level and added the link to our reservations program. I wasn't going to drop them, but since then they have gone from #5 to #1 for me. BBline brings in far less traffic for me as well as a few others in my area that I know of. I seems like certain directories do better regionally then others.