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Selling food in your gift shop

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JunieBJones (JBJ)

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What price points do you find most effective for selling (packaged) food items in your gift shop? Jam, Coffees, Teas?
Example: $3.79, or $3.99 or $4.25?
 

Morticia

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Nothing sells in my gift shop.
BUT, as a guest buyer, the $4.25 sounds the best. The others sound like Wal Mart prices.
 

agoodman

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My items range from 1.50 (postcards of the Inn) to $23.95 (GA B&B recipe book and the Iloveinns guidebook) and everything in between. The items sell at about the same pace. In fact I sold the 1st recipe book the day they came in.
At a stay at an inn a few months ago, I spent $60 on a lamp that I liked, so I think it's more finding the right products, than the price ..... although they both go hand in hand
 

gillumhouse

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My least expensive jam (strawberry) is 5.25 up to the black raspberry that is $8.95. A pint of apple butter is 7.50 and a pint of honey is 8.50. Coffee is 5.00 for 4 oz. - your choice of 14 countries of origin.
Forgot to say tea is $11.95 a tin and I have sold a LOT of tea. Have not gotten cranked up on the coffee yet. Working on that for 2009.
 

IronGate

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Items with prices in whole dollars are perceived to be "valuable", while prices with cents are perceived to be "a value." I currently price homes for a living. Think about your reactions to a house priced $399,999 versus $400,000. Now think of your coffee at $7.99 versus $8. The difference is miniscule, and yet tremendous.
BTW, there was some research a while back that indicated that the magic number of 9 is being replaced by a 7. Bargain items are now commonly seen with prices ending in .97.
 

JBloggs

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Even though this is now a walmart nation, I think a gift shop should avoid the 7 ending. I like a single digit - it looks nice for a bedandbreakfast gift item. $6
 

agoodman

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oops sorry FOOD, mine range from about $4.50 - $9.50... I really think the personalized stuff moves better and people will pay more for.
 

GeorgiaGirl

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oops sorry FOOD, mine range from about $4.50 - $9.50... I really think the personalized stuff moves better and people will pay more for..
agoodman1963 said:
oops sorry FOOD, mine range from about $4.50 - $9.50... I really think the personalized stuff moves better and people will pay more for.
Yes, I like the personalized items as well as regional items. I would pass by all the stuff made in China, I can get that all day long in my town...
 

egoodell

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We sell an addicting local cheese for $8 and are getting locally made jams made with local wine (Norton Grape Jam, Voignier Grape Jam, Rose Grape Jam) which the producer says retails for somewhere around $5.95.
We also have a local candy maker who was discovered by Rachel Ray for some of their candy which I may also sell. Depends on the shelf lift.
I may once I'm up to all rooms do some local artwork - we have lots of artists and woodworkers in the area.
Riki
 

Penelope

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I think the personal stuff and/or the locally made things are great sellers. I would rather buy a jar of homemade, local jam at a B&B than a jar of Smuckers. If you used it on your breakfast table, you might sell more. Same with coffee. JBJ, I think you offer the coffee you'd be selling?
 

egoodell

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I think the personal stuff and/or the locally made things are great sellers. I would rather buy a jar of homemade, local jam at a B&B than a jar of Smuckers. If you used it on your breakfast table, you might sell more. Same with coffee. JBJ, I think you offer the coffee you'd be selling?.
I think you are right. We use the jam at the table, and there is a highly addictive local cheddar cheese ball we use at check in or they can order it to be in their room. It sells well all over the area!
Riki
 
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