Can you interface with Trip Connect? Am getting tons of reservations through them, costing me 25 cents a click from my page. Your listing ends up above everyone else on Bok, Expi, etc, when dates are searched. I think more and more folks are using them as an overall aggregator. Take back your life and your inn's identity and your SEO hijacked results!! No more commissions & far fewer PITAs. Love, loved all our guests today, and they loved us. Hoping to get some TA review love too!
In RK, I am also able to see who is searching and reserving through TC, plus it's sometimes a secret heads up as to who found us there..
Momma Smurf said:
Can you interface with Trip Connect? Am getting tons of reservations through them, costing me 25 cents a click from my page. Your listing ends up above everyone else on Bok, Expi, etc, when dates are searched. I think more and more folks are using them as an overall aggregator. Take back your life and your inn's identity and your SEO hijacked results!! No more commissions & far fewer PITAs. Love, loved all our guests today, and they loved us. Hoping to get some TA review love too!
In RK, I am also able to see who is searching and reserving through TC, plus it's sometimes a secret heads up as to who found us there.
MS, I am so glad you are having such a great response with TC and at such a great rate. My PPC rate is closer to $2.00 each, still beats the OTA commissions by a long shot.
But I am not having the success you seem to be having.
I also have RK set up so I can see each one that clicks, what dates etc. So I do know they are looking. I have had a few reservations so I am still far ahead.
I am still getting more reservations made direct (which is a
good thing) and siting TA as the way they found us.
The OTA's are still getting a big audience. And I am not positive, but
don't think that they are coming through TA to get to the OTA instead of booking with me using TC.
My TC shows a cheaper rate (a room I do not list on the OTA's).
In theory, it would seem that most would click on to my site through the TC link to see the prices, since the lowest price is less. If they are going to book I would presume they would either book the cheaper room OR notice that the other rooms are at the same exact price as the OTA's and just book direct.
So if my theory is correct, the majority of bookings I get through the OTA's are coming from their site directly. Thus if I am not listed on their sites, I may not get the booking at all.
If you are as busy as you want to be without an OTA, there is no reason to connect with them. For me at least for now, they are a necessary evil.
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